Day: February 4, 2021

The strategy behind Forbes newsletter expansion

Randall Lane, the chief content officer and editor in chief of Forbes, writes about its newsletter strategy where it’s hiring business journalists to write about specific topics.

Lane writes, “Journalist Entrepreneurs will earn a salary and benefits like other staffers, and be able to leverage our editors, fact-checkers, lawyers and designers. But then they’ll split revenue with Forbes—evenly, without a cap—based on the subscription journalism they create. In addition to great writing for the magazine and Forbes.com, expect a fleet of world-class newsletters, among other new offerings.

“We already have Dwight Silverman onboard—the longtime Houston Chronicle tech editor carries so much weight that Michael Dell personally tweeted him best wishes when he jumped to Forbes. Suzanne Rowan Kelleher covers travel trends as deftly as Beyoncé commands the stage. Scott Mendelson knows more about Hollywood box office than the studio heads themselves—no small topic as the entertainment business

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How to set and achieve your goals as an entrepreneur in 2021

When you start out as a business owner, there’s no set path to follow. You need to create your own progress, and if you want that progress to be significant, you’ll need to set some goals for yourself.

But most entrepreneurs—in fact, most people in general—struggle with setting goals and achieving them. Whether it’s related to the success of your business, your health, or your personal life, setting and achieving goals is a difficult process that leaves many people feeling discouraged and frustrated.

Over my 40 years of coaching business owners, I’ve been able to develop my own tools and frameworks for setting goals, and I’ve seen what works and what doesn’t. I’d like to share some tips that I’ve found to be effective. These may seem simple in nature, but they’re meant to shift your thinking around goal setting and how it applies to your business and personal life.

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Vaccine drive offers hope on the horizon for hard-hit services

The services sector contracted last month at its fastest pace since May as businesses struggled under the strain of a third nationwide lockdown, according to a survey.

The IHS Markit/CIPS purchasing managers’ index (PMI) fell from 49.4 to 39.5 in January. This was slightly better than the 38.8 forecast by economists but still considerably below the 50 mark that separates growth from contraction.

Tight restrictions on travel, leisure and hospitality have taken their toll on the services sector, which is suffering disproportionately because of the lockdowns. Staffing levels fell for the 11th month in a row and layoffs intensified, IHS Markit said

The manufacturing sector is holding up better as factories have been able to continue operating during the lockdown. IHS Markit’s PMI for the manufacturing sector came in at 54.1 last month. Although this was down from 57.5 in December, the sector is still growing despite the lockdowns.

Tim

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