Day: June 19, 2020

Over half of SMEs believe competitors have a better digital presence

Over half of SMEs believe that their competitors have a better digital presence than they do, according to new research.

The research from SMEs across the UK on how much time, budget and resource they have invested into their digital brand presence, also revealed that despite believing their competitors had a better brand presence, 45% of respondents had not reviewed the performance of their website in over 18 months.

In addition, 25% of respondents advised that they rarely, or only annually, make changes to improve the performance of their website to engage potential customers.

When questioned on the level of investment SMEs made into their digital brand, 46.3% advised they invested under £2,000, 53.7% invested £2,500 plus and 10.9% invested £10,000 plus.

However, a quarter of SMEs haven’t invested in their website and wider digital brand presence in over 2 years.

Other key take outs from the research include:

  • Only
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John Lewis set to reopen a further nine stores on 25 June

John Lewis is to reopen nine further shops next week in addition to 13 it opened this week.

The department store chain will reopen at Cribbs Causeway, Leeds, Liverpool, Milton Keynes, Newcastle, Southampton, Tunbridge Wells and York on Thursday 25 June. The group’s Peter Jones shop in Chelsea, London, will also open on the same day. It will take the total number of its stores open to 22, nearly half of the group’s 50 outlets.

Bérangère Michel, the director of customer service at John Lewis’s parent group, said: “The overwhelmingly positive feedback from both customers and partners on our first 13 department store reopenings this week has given us confidence to open in more locations.

“We found that in some shops we were able to increase the number of customers and still maintain robust social distancing.”

The company will provide hand sanitiser and limit the number of shoppers in store,

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How CityLab will change – and stay the same – under Bloomberg

Bloomberg CityLab executive editor Jennifer Sondag writes about how it will change, and how it will stay the same six months after being acquired by Bloomberg.

Sondag writes, “What will be different about the new CityLab? Well, aside from the new look we are introducing today, we plan to tap the knowledge of Bloomberg’s 2,700 journalists and analysts in more than 120 bureaus worldwide. You’ll also find CityLab on many more platforms, including Businessweek magazineTVradiolive events and videos. And we now have an expansive trove of data and analytics via the Bloomberg Terminal that will show up in our storytelling — readers have told us they want more data visualizations, and they will get them.

“So, what hasn’t changed? Pretty much everything else. Our readers are still at the heart of what we do. We will continue to write about how we

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